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Trafficcino
Trafficcino
Brand, marketing site, and SaaS for an ad-tech startup, designed and built end to end.
Brand, marketing site, and SaaS for an ad-tech startup, designed and built end to end.
Year
2023
2023
Industry
Advertising Tech
Advertising Tech
Scope of work
/Branding
/Branding
/Web-site Design&Development
/Web-site Design&Development
/MVP SaaS Design
/MVP SaaS Design
Timeline
12 weeks
12 weeks
Introduction
Introduction
Trafficcino is a plug-and-play SaaS that lets small and mid-sized brands sell across multiple marketplaces, track performance in real time, and run ad campaigns from one dashboard.
Trafficcino is a plug-and-play SaaS that lets small and mid-sized brands sell across multiple marketplaces, track performance in real time, and run ad campaigns from one dashboard.
The category was new, so the product had to explain itself and earn trust instantly. I owned every layer as the sole designer and art director — brand, marketing site, research, and the full SaaS interface.
The category was new, so the product had to explain itself and earn trust instantly. I owned every layer as the sole designer and art director — brand, marketing site, research, and the full SaaS interface.
Challenges
The real challenge wasn't visuals — it was clarity. A product with no market reference had to feel obvious and trustworthy in one scroll, then carry a non-technical seller from signup to a published landing page in minutes. The 3-step builder with a split-screen live preview made both feel effortless.
The real challenge wasn't visuals — it was clarity. A product with no market reference had to feel obvious and trustworthy in one scroll, then carry a non-technical seller from signup to a published landing page in minutes. The 3-step builder with a split-screen live preview made both feel effortless.
Results
6 design awards and a UX Design Awards nomination — brand, site, and SaaS shipped as one system, by a single designer.
6 design awards and a UX Design Awards nomination — brand, site, and SaaS shipped as one system, by a single designer.
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the project
discuss
the project
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